Marketing in Motion

Ontario Power Generation’s marketing department set out to get some exercise and conduct a green marketing initiative during the Ajax Santa Clause Parade by driving Branded rickshaws [eco-cabs] in their annual Santa Clause Parade. www.RickshawServices.com provided the crew with Spot Logo design graphics on 2 electric-assisted rickshaws fully decorated with LED Christmas lights and Christmas music.

They passed out 8000 tattoos and thousands of Christmas items to the children and wished an estimated 15,000 onlookers a “Merry Christmas” as they rode by. The crowd was ecstatic at the sight of these new style rickshaws, never seen before in Ajax. More info can be seen by visiting our website.

This entry was posted in Ontario Power Generation and tagged , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , , . Bookmark the permalink.

Leave a Reply

Your email address will not be published. Required fields are marked *